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Always allow at least this amount of clear space around the logo. It is important that this rule is observed and the exclusion zone is maintained at all times. The recommended minimum clearance is to protect the logo. The logo will appear on many different applications and formats and this will help to give it clarity and presence.

This is not a placement guide. It is a minimum only. Our logo must be clearly visible and reproduced consistently. For this reason, a minimum size has been established. The size is 1. DO NOT place the logo over complex photos, textures, or unapproved colors. The graphics files provided here for download, including the company name, event name, product brands and corresponding word and figurative marks hereinafter "logo" of Messe Frankfurt GmbH and its affiliated companies pursuant to Section 15 of the German Stock Corporation Act hereinafter "Messe Frankfurt" are protected by copyright and trademark laws and other German and international legal provisions.

Worldwide use in all print and online media is permitted solely if you belong to one of the following groups of people:. Logos shall be used in the best possible quality and in comparable prominence to other logos depicted. The logos shall always be on a white background. The white version is only to be used in exceptional cases if the background does not allow otherwise. The logos may not be:. Proportional enlargement or reduction of the logos is permitted.

However, free space must be kept between logos minimum gap and other design elements such as text, images or other brands.

The gap around the company logo is two large squares on all sides. The logos may not be:. Proportional enlargement or reduction of the logos is permitted. However, free space must be kept between logos minimum gap and other design elements such as text, images or other brands. The gap around the company logo is two large squares on all sides. The reference size here is the large square of the figurative mark logo. The free space around the event and service logos is one h-height on all sides of the logo.

The forwarding of downloaded graphics files to third parties is not permitted. Third parties are not deemed to include your own staff, freelance staff or service providers required for creation of the means of communication. The logos shall always be on a white background. The white version is only to be used in exceptional cases if the background does not allow otherwise. The logos may not be:.

Proportional enlargement or reduction of the logos is permitted. However, free space must be kept between logos minimum gap and other design elements such as text, images or other brands.

The gap around the company logo is two large squares on all sides. The reference size here is the large square of the figurative mark logo.



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